An Employers’ Guide To Communications Testing

Looking for the best way to cut through the noise and get through to your busy workforce? This guide offers actionable steps toward optimizing your email communications. It will walk you through testing important elements of a communication like what time of day and day of week to send it. You can literally double the impact of your communications by running simple tests to learn about the particular behaviors of your unique employees.

What You Will Learn:Comms_Testing 1

  • Why testing is crucial for effective communications
  • Determining what to test and formulating a team to help
  • How to actually run your own simple tests
  • Tips for analyzing results and building on your findings







About HelloWallet

HelloWallet works with employers to provide independent, personalized financial guidance to employees through web and mobile-based software applications. Using behavioral and consumer research and analytics, HelloWallet helps employees make the most of their salary and benefits. HelloWallet is headquartered in Washington DC and is a wholly owned subsidiary of Morningstar, Inc.